Held on 9 and 16 October, UNIPAK offered its employees complimentary eye screenings at their workplace, making preventive care more accessible and encouraging them to take a proactive approach to their eye health.
Entitled "Your Vision Matters – Take a Moment to Look After It," the campaign encouraged employees to prioritize their eyesight and recognize the importance of regular checkups.
Organized and coordinated by Media Zee, the initiative benefited from the agency's on-ground event management and communications support, from securing a partnership with Optique et Vision to working alongside UNIPAK’s HR department to drive employee awareness and participation.
136 Employees. Two Days. One Clear Purpose.
The initiative welcomed 136 employees aged between 19 and 63, offering valuable insights into their vision health and examination habits.
Beyond the numbers, this campaign served as an important reminder that preventive care begins with awareness, and that a simple screening can encourage employees to take meaningful steps towards protecting their long-term well-being.
More than an opportunity for employees to assess their eye health, the initiative reflected UNIPAK's ongoing commitment to creating a workplace where people feel valued, supported, and encouraged to prioritize their well-being.
Because investing in people's well-being today helps build a healthier, stronger workforce for tomorrow.